Christenson Communities - page 5

specializing in residential real estate devel-
opment or as it’s known in the industry,
“pre-shovel work”. The company has put
their efforts into three streams of busi-
ness - a four-storey wood frame condo-
minium, senior-oriented assisted living in
multi-storey structures and, in the last five
years, a duplex bungalow that is proving to
be especially appealing to the 45 to 70 age
group who enjoy the option of a finished
basement and a layout that’s conducive to
entertaining.
DUPLEX BUNGALOW IS A
POPULAR OPTION
“We target what we call an active adult
market; our niche has been to target the
adult buyer. We’re not targeting young
families,” Golightly said. “To a large degree,
our buyers are making a lifestyle decision.
“To a large degree, our buyers are making a lifestyle decision. They want to live in nice
home, whether it’s in a four-storey, condo-style building or whether it’s in a bungalow.” Bard
Golightl,Chief Operating Officer
MAR/APR 2015
H
business elite canada
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