trio decided to take the company in a dif-
ferent direction — a business model that
would one day add a dash of prominence
to the Magri name. The company is now
renowned for building condominiums with
integrated commercial space. “That is
our constant mission,” Ignazio Magri said.
Though they started off with a very mod-
est gross revenue point of $1 million; to-
day their biggest projects generate over
$45 million.
How did the Magris manage to revive
what their parents had started? Magri said
that they did so merely by listening to their
clients and to the community. Innovative
thinking certainly helped too. “We’ve vis-
ited trade shows all over the world and we
tried to take interesting things from every-
where and tried to bring them here and ca-
ter to our local clientele,” Magri added.
Even before this spur of innovation, the
company had a solid foundation in Montre-
al. The new approach simply added a little
bit of flavour to an already classic recipe.
Many developers offer clients a restricted
number of choices because they want to
standardize their buildings. Groupe Magri,
on the other hand, offers a flexibility so
enticing that it drives clients to their of-
fice. “We realize that we are building your
“We realized that the ‘building a dream’ motto is a dream whether you’re
spending $190,000 or $1 million…” Ignazio Magri, partner
JUNE 2016
H
business elite canada
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