4
business elite canada
H
MAY 2017
precision flying, long lining, mountain and
coastal flying.
Peltier credits White River’s commitment
to exemplary service and anticipation
of client needs as key to the company’s
nearly 25 years. “Because of the quality of
service I give [clients] and by anticipating
their aircraft needs before they do, when
they required additional capabilities from
aircraft I was in the position to offer that to
them,” says Peltier. “And because we kept
small, I was able to offer that continuity of
services, with the same experienced pilots
always on the job; so the same group of
people working for them and same quality
of service. And if at any time there were
any issues, it took one phone call and they
were dealing with the president directly,
one-on-one.”
“Our clients get to know the pilots and
build a rapport,” says Suzette Estacaille,
Safety and Administration Support. “They
know [Peltier] and his personality and rep-
utation—as they do with [Madley] who
has his own client base. It is very much a
trust issue with the pilot, you trust him to
make the right decision and not take un-
due risks, which is crucial for your reputa-
tion in the industry.
“The viewuphere over themountain tops is just so spectacular. I’ve been fortunate
enough to be up in several kinds of helicopters and the flight never seems to last
long enough.”