Jumping Bean Coffee

8 BUSINESS ELITE CANADA | JANUARY 2019 experience. We have tried to build a culture. I’d go as far as opening the door for someone, even taking them to the car and getting them squared away if their hands were full, because if you can make the right connection between sense of community and those values, combined with a great experience and great coffee, then you’ve got something. It’s harder to execute on all levels but if you work toward that, you’re on the right track.” Additionally, Jumping Bean’s commit- ment to the environment is ingrained in every level of the business. For example, the company modified its roasting process to a method that produces 85 percent less CO2 emis- sions. “This means that for every pound of ECO2Roast coffee we produce, you save the world about 1lb of carbon waste,” LeDrew says. The company also poured its resources into developing and launching BPI