100 business elite canada
H
NOV 2014
Part of Northstar’s edge over the competition
lies in the company’s ability to be onsite at a job
in the shortest time possible. They’ve focused
substantial efforts on ensuring that equipment
is ready to ship and the team has what they
need to operate effectively in a remote envi-
ronment, and it’s paying off.
“We’ve been in 15 to 20 different countries in
the last 10 to 12 years. A lot of what we did was
package up the business so it didn’t matter if it
was a job in Thailand or Papua New Guinea; it
would be the same process, the same effort to
get there,” Marshall said. “We really put a lot of
attention into that so we can go into any coun-
try within a week or two’s notice. We can be
on a drilling rig and all our equipment flies on
commercial aircraft. That’s obviously the key to
our business. If we get calls, we go.”
Being involved in overseas projects means
working in challenging environments and fol-
lowing standards that don’t exist in Canada. In
fact, in some cases they had to build their own
standards, which has solidified Northstar’s abil-
ity to operate on an international level. Today,
as they move towards the innovation of new
technology, the company is confident that they
have all aspects of their industry covered.
“When we get into isolation, monitoring, well
control and stimulation, we’re also manufac-
