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WRLA Team 2020 Showcase Calgary
EDUCATION FOR THE FUTURE Of course, due to the pandemic, the Association
OF THE LUMBER INDUSTRY has faced its own challenges. With the majority
of WRLA’s revenue for operations coming from
in-person industry events and tradeshows, they
WRLA is also big on education, as evidenced not
are relying on a history of fiscal responsibility and
only by their education grants for members and their
an ability to pivot in order to maintain their service
children, but also by their focus on creating online
offerings and connections with members and
learning opportunities to advance business and
government.
industry knowledge. Together with Saskatchewan
Polytechnic School of Construction, and in response
At the end of they day, it’s all about the WRLA
to member demand, the Association developed
members. “Our corporate culture is highly member
a Building Science and Energy Efficiency course
focused. Everything we do has to benefit our
focusing on climate strategy. WRLA is also in the
members and be relevant. If we ensure that the
planning stages of offering a micro-certification
programs and services we offer truly add value to
course to provide those who are interested
their teams and operations – that is what we really
in working in the industry with a resource for
want to do and we are committed to it.”
specialized knowledge and perhaps a leg up when it
www.wrla.org
comes to hiring opportunities.
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