BEC / April / 2014 - page 73

APRIL 2014
H
business elite canada
73
label as a market leader, which means its leadership encourages in-
novation.
“You have to be first to market on your recipes. We were the first in
Ontario to create the bacon double cheese recipe and we continue to
offer pizzas that you won’t find on any other menu, but we are con-
stantly creating recipes that will keep our customers talking,” Keith
said. This year, the business is expected to launch five new recipes,
and will release non-pizza items, such as snacks and a new dessert.
Along with getting piping hot, delicious pizzas to its customers quick-
ly, Keith has led a push to make the ordering process simple and accu-
rate. “We not only think about food and what’s going to be popular,
but we also look at trends and what’s going to be next generation,”
noted Keith.
Not wanting to be limited to one province, the company plans to ex-
pand its footprint into Alberta. By 2019, Topper’s goal is to reach 140
locations and is welcoming any opportunities outside of the province
while continuing to grow in Ontario.
In addition to the traditional delivery/carryout locations, Topper’s
will open its first “Fast-Casual” concept in March, which will allow
customers to enjoy Canada’s best pizza with a unique ambiance.
“We’re all a bunch of foodies. Our goal is that pizza tastes the best
that it can possibly taste,” Keith said. “But the one and only Topper’s
recipe will always stay a secret.”
For more information on Topper’s Pizza, visit
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