N
etflix Co-Founder Marc Ran-
dolph took the stage at the
Four Seasons Toronto on
June 5th for Audi’s Innovation Series Audi
Speaks, where for half an hour, the audi-
ence was privy to a once-in-a-lifetime con-
versation led by Dwight Drummond about
what it’s like to create a once-in-a-lifetime
company like Netflix.
Originally formed in 1997 in California, Net-
flix was the result of hours of brainstorm-
ing business ideas between Randolph and
co-founder Reed Hastings during long com-
mutes to work. “Some were horrible, some
were partially good, and one was video
rental through the mail. A fewmonths later
we heard about a new technology coming
out called the DVD…” and the rest is his-
tory, as they say.
Today, Netflix has 125 million subscribers
available in nearly 200countries around
the world.
6 BUSINESS ELITE CANADA | JULY 2018
