BEC / MAR-APR / 2015 - page 41

over a decade later, the successful venture
has more than doubled in size and now op-
erates out of 19,500 square feet of space,
offering buyers close to 16 acres of rec-
reational vehicles. Today, Minard’s Leisure
World is one of the largest RV dealers in
Western Canada with 50 employees, 17
different lines of RVs and further expansion
that has seen the company branch out into
additional businesses. Minard’s Steadfast
Homes, which just opened a second loca-
tion in Estevan, Saskatchewan, specializes
in a choice of manufactured, modular and
ready-to-move (RTM) homes and Offices
to Go provides mobile office trailers that
are ideal for the construction, commercial
and oilfield industries.
“We have the largest selection inWestern
Canada, which gives us buying power,” Su-
san said. “We are aligned with the best RV
manufacturers so we can offer quality, size
and price.”
MARKETING BACKGROUND
HELPFUL IN BUSINESS
Susan’s marketing experience has served
the business well. She spent five years
working as a marketing director for a cloth-
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