APRIL 2014
H
business elite canada
169
By: Mudeeha Yousaf
As
manufactur-
ing companies die down,
Soucy Baron Inc. thrives
in the industry providing a
competitive price and ex-
on Inc. was born. Today, their business strat-
egy has evolved and services industry leaders
within the power sports, lawn and gardens,
military, agricultural, leisure and industrial
arenas. “We want to give the customer exactly
what he wants rather than off-the-shelf, cata-
logue items. They come to us for this custom-
ization,” says General Manager Guy Joannette.
The company’s first large-scale customer was
Bombardier Recreational Products, and Soucy
Baron started growing its technical compo-
nent business and customer-base thereafter.
Today, the corporation provides a variety of
products to its high-status clientele, such as
safety equipment manufacturers that supply
gas masks to the North American fire depart-
ments. As well, Soucy Baron takes pride in be-
ing the exclusive supplier for all 30 NHL hockey
teams for their famous rubber hockey puck.
“We’re the only ones on the planet that can
supply the official game puck for our national
sport, and we’re very proud of that.”
