BEC / August / 2013 - page 54

54
business elite canada
H
AUGUST 2013
ratories has a science techni-
cal background, whether they
are a chemist, pharmacist, [or
a] biochemist… We embarked
on establishing Windsor as a
center of excellence in the way
of not just the production of
the product, but understand-
ing the traceability, and the
sustainability of the ingredi-
ents, and then the assurance
of the purity of those ingre-
dients.”
Although the company does
the majority of its business
domestically, it continues to
export products to over 50
countries and maintains a
strong world vision.
“Moving forward on the glob-
al front is very important for
us… It would be wise for us
to make sure that we’re start-
ing to establish ourselves in
different countries… We have
great opportunities on the in-
ternational front in Asia, the
Middle East, and in some of
the European countries, and
we really want to put in mo-
tion what needs to be done
to establish [Jamieson] as a
global brand.”
Asked where he saw the fu-
ture of pharmaceuticals and
prescription drugs, Lucchetta
believed the rest of the world
would follow in the Unites
States’ footsteps.
“In the US there is not a
health care system that pays
for prescriptions drugs. The
American has to stay healthy
or it impacts their job or their
livelihood. Canada and most
of the rest of the world have
health care systems that oc-
cupy or neutralize the pain of
prescriptions drugs and doctor
visits. [However], as the world
evolves and the ministry of
health in many countries find
their budgets reduced and im-
pacted, what the Americans
have already experienced is
starting to be experienced in
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