cial consciousness. For example, Lukows-
ki explained, businesses that pride them-
selves on being innovative can get involved
in a way that uses innovation to support a
community in need.
What appealed to the Pulla family, and
also attracts many of CCFC’s supporters,
is the organization’s commitment to pro-
moting sustainability in the communities
where they work. An important part of the
organization’s business model is to hire a
country director who sets up local staff to
work with local partners who help deliver
the services in each community. CCFC
also operates within the boundaries of the
local government, respecting their guide-
lines and fostering an environment of col-
laboration.
“We’re all about sustainability. We work
with communities for 12 to 15 years; we
establish baselines to determine a com-
munity’s current conditions … how many
children are completing grade school, what
is the disease level, what is the death rate
of young children, how is the health and
nutrition of young children?” Lukowski ex-
CEO Mark Lukowski and wife,
Angela, meet their sponsored
child Belko in Burkina Faso
MAR/APR 2015
H
business elite canada 85
