By Cheryl Long
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M
odern-day technology allows us to
check email at the cottage, make a
phone call from the side of a country road
or send a last-minute text just before the
plane heads down the runway. Maybe
that’s why it’s hard to imagine being in a
location where cellular service is non-ex-
istent.
But that’s exactly the market targeted by
the founders of Star Solutions when the
company was launched in 1994 in Rich-
mond, British Columbia. Overlooked by
most of the industry’s major vendors,
these primarily rural areas were brimming
with opportunity. Today, the company has
made a name for itself by delivering effec-
tive mobile network solutions in remote
locations worldwide, from small towns in
northern Canada and the United States to
underground mines and prisons.
“We don’t target urban areas,” said
Myles Lu, the company’s Vice President
of Marketing and Business Development.
“We’re not deployed in Toronto or Vancou-
ver or Montreal.” They’re more likely to be
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