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tiveness Barometer. Appropriately named the
AQT Barometer, the tool offers extensive and
detailed profiles on the numerous information
communication and technology companies in
Quebec.
The barometer is specifically used to track and
measure the progress of the technology sector
based on four major areas: human resources,
revenue, innovation, and sales and marketing.
The data collected from the survey in previous
years has revealed the best practices in mar-
keting, as well as the impact of changes to tax
credits programs. It has also provided a view of
recruitment and retention, as well as insights
into the remuneration of the sales force. For
these reasons, the AQT Barometer has proven
itself to be a highly effective reference as it
helps to identify clear trends in the ever grow-
ing and evolving technology industry.
THE INFLUENCE AND
REACH OF THE AQT
In order to continuously grow its reach and rep-
resentation, the association serves as an indus-
try spokesperson and publisher of extensive in-
dustry data. The AQT encourages its members
to adopt only the very best business practices
that will enhance their performance. The as-
sociation's success lies partly in its plethora of
networking tools, and it encourages members
to connect and form business partnerships
with each other, further expanding network
opportunities both locally and internationally.
Never too far from unweaving the rainbow of
development, the AQT has emerged as a force
even in the often-elusive American market.
The association continues to maintain its place
in the top 10 alongside world famous innova-
tion hubs such as Chicago, Massachusetts and
