BRANDED STORE
WITH QUALITY CHOICES
John C. said a successful accomplishment
of Colin’s was transitioning Nash from be-
ing the brand to Nash being a branded
store. “If I can bring the best watch com-
pany in the world in, Rolex; the best pearl
company in the world in, MIKIMOTO; the
best fashionable jewelry company in the
world in, John Hardy; now all of a sudden
you become a destination,” said Colin.
“We can bring those brands locally and
keep people buying local. I think people
want to buy those brands, but they do
not want to buy them from an unknown
source. They would prefer to buy it from a
trusted source in which we appeal to the
public for.”
“It really does come back to the service and how you treat the clientele and treating them
like family so they are not just coming for one item.” Colin Nash
86 business elite canada
H
OCTOBER 2015
